Expanding to a second branch comes with the challenge of consistency. In the equipping project for Freedom Café’s second branch in Mashhad, Persian Cup’s primary focus was preserving the brand’s visual and conceptual identity while implementing precise, professional equipment standards.
The space is designed with an industrial-modern approach—a layout that goes beyond aesthetics to be fully optimized for sustainable, high-volume service. Key features of this execution include:
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Ergonomic Bar Layout: Equipment placement based on barista workflow to minimize fatigue and maximize efficiency.
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Seamless Workflow: A setup designed to ensure a smooth, fast, and uninterrupted experience for both the barista team and customers.
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Professional Durability: Selection of heavy-duty machinery capable of handling the cafe’s busy rhythm.
The result is a highly functional bar that upholds the brand’s reputation for quality and speed.
