Located on Goya Street in Mashhad, Emza Cafe stands as a testament to the power of simplicity. In this project by Persian Cup, the goal was to create a minimalist space with a distinct Brand Identity. Here, the simplicity of the design, paired with the precise and standard arrangement of equipment, reinforces the independent character of the brand.
Persian Cup focused on harmonizing the technical and visual aspects:
-
Design & Function Harmony: Creating a balance where the equipment complements the interior architecture.
-
Optimized Service Rhythm: A layout that facilitates a professional, organized, and smooth workflow for the barista team.
-
Performance Upgrade: Standardized equipment setup that tangibly elevates the quality of daily operations.
The coordination between the space’s design and the service rhythm has resulted in a polished and professional experience for the audience.